superdry.com

superdry.com is SSL secured

Free website and domain report on superdry.com

Last Updated: 3rd October, 2020 Update Now
Overview

Snoop Summary for superdry.com

This is a free and comprehensive report about superdry.com. The domain superdry.com is currently hosted on a server located in United States with the IP address 13.249.43.122, where USD is the local currency and the local language is English. Superdry.com is expected to earn an estimated $91 USD per day from advertising revenue. The sale of superdry.com would possibly be worth $66,336 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Superdry.com is wildly popular with an estimated 21,485 daily unique visitors. This report was last updated 3rd October, 2020.

About superdry.com

Site Preview: superdry.com superdry.com
Title: Authentic Premium Style - Mens & Womens Clothing - Superdry
Description: Shop our latest collections and concepts with Superdry online. Our four style collections embody the Superdry spirit of quality designs for the future.
Keywords and Tags: beauty, fashion, online shopping
Related Terms: arangatram collections, collections, collections et histoire, diverse collections, embody, gif collections, mannat collections, mens style, recipe collections, superdry coats
Fav Icon:
Age: Over 27 years old
Domain Created: 18th August, 1996
Domain Updated: 21st April, 2020
Domain Expires: 17th August, 2024
Review

Snoop Score

3/5 (Great!)

Valuation

$66,336 USD
Note: All valuation figures are estimates.

Popularity

High
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 34,655
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 21,485
Monthly Visitors: 653,936
Yearly Visitors: 7,842,025
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $91 USD
Monthly Revenue: $2,765 USD
Yearly Revenue: $33,163 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: superdry.com 12
Domain Name: superdry 8
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.30 seconds
Load Time Comparison: Faster than 67% of sites

PageSpeed Insights

Avg. (All Categories) 67
Performance 62
Accessibility 83
Best Practices 71
SEO 82
Progressive Web App 37
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.superdry.com/
Updated: 3rd October, 2020

0.87 seconds
First Contentful Paint (FCP)
79%
18%
3%

0.00 seconds
First Input Delay (FID)
94%
4%
2%

Simulate loading on desktop
62

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for superdry.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.6 s
The time taken for the first image or text on the page to be rendered.
Total Blocking Time — 60 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 2.3 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 110 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 0.6 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 20 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive superdry.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
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Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
238.164
9.329
260.741
11.316
293.009
18.145
311.166
27.028
339.685
13.461
354.81
26.006
412.468
111.655
537.104
10.552
551.571
23.096
583.176
6.12
589.348
12.707
602.094
113.964
716.155
6.929
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14.395
738.931
110.661
855.27
6.543
927.993
25.632
953.89
19.257
973.23
11.185
1025.424
18.705
1045.014
101.977
1147.027
9.764
1188.149
29.024
1221.553
50.114
1271.818
5.66
1282.423
15.752
1304.505
23.05
1327.573
38.787
1373.362
5.992
1387.377
31.45
1423.245
16.824
1443.097
11.151
1457.323
12.243
1469.618
8.544
1480.698
16.54
1497.266
39.176
1539.346
21.329
1573.89
9.951
1594.862
5.229
1600.807
6.171
1644.18
14.993
1660.225
40.195
1700.47
14.282
1719.619
6.105
1726.552
27.873
1754.505
81.097
2570.805
43.083
2613.916
7.411
2621.646
9.179
2630.853
7.944
2641.029
15.667
2734.251
6.073
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Eliminate render-blocking resources — Potential savings of 70 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Superdry.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.superdry.com/public/js-min/CookieConsent/cookieconsent.js?v1601470296
7204
70
Defer offscreen images — Potential savings of 207 KiB
Time to Interactive can be slowed down by resources on the page. Superdry.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
193276
193276
https://cdn.superdry.com/assets/aw20/Dry-Desktop.png
6606
6606
https://cdn.superdry.com/assets/aw20/Cult-Desktop.png
6255
6255
https://cdn.superdry.com/assets/aw20/SDX-Desktop.png
6148
6148
Minify CSS — Potential savings of 7 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Superdry.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
.froont-embed-content.fr-pro-0kg895 .b-content h1 { font-family: supergroup_bold, Arial, Lucida Gr... } ...
16681
7571
Minify JavaScript — Potential savings of 73 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Superdry.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.superdry.com/public/js/froont-base-script.js?v=1601759071469
65830
37306
https://www.superdry.com/public/js/froont-base-script.js?v=1601759071470
65825
37304
Remove unused CSS — Potential savings of 163 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Superdry.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
.btn:focus,.btn:hover,.close:focus,.close:hover,.nav-link:focus,.nav-link:hover,.navbar-brand:focus,...
96500
79224
https://www.superdry.com/public/css-min/app.css?v=1601470296
57427
53610
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
13991
13296
.froont-embed-content.fr-pro-dprctw .b-content h1 { font-family: supergroup_std, Arial, Lucida Gra... } ...
16867
10683
.froont-embed-content.fr-pro-0kg895 .b-content h1 { font-family: supergroup_bold, Arial, Lucida Gr... } ...
16681
10325
Enable text compression — Potential savings of 45 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://tag.rmp.rakuten.com/119968.ct.js
69078
46547
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 100 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.superdry.com/
97.905
Avoid multiple page redirects — Potential savings of 4,340 ms
Redirects can cause additional delays before the page can begin loading. Superdry.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://superdry.com/
4340
https://www.superdry.com/
0
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 25 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
12207
https://www.superdry.com/public/js-min/HailMary.js?v=1601470296
6577
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.min.js?v=1601470296
6332
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js?v=1601470296
65
https://connect.facebook.net/en_US/fbevents.js
45

Diagnostics

Avoid chaining critical requests — 1 chain found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Superdry.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.4 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.superdry.com/
538.5
12.272
8.915
Unattributable
196.8
2.038
0.206
https://www.googletagmanager.com/gtm.js?id=GTM-PVRHJ2
147.647
122.776
16.409
https://www.superdry.com//public/js-min/performance-changes.js?v=1601470296
113.877
83.855
1.171
https://www.superdry.com/public/js-min/assetLoader.js?v=1601470296
63.524
61.702
0.352
https://www.superdry.com/public/js/froont-base-script.js?v=1601759071470
57.086
35.057
6.247
https://www.google-analytics.com/analytics.js
52.82
16.403
1.08
Minimizes main-thread work — 1.7 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
647.299
Style & Layout
324.474
Other
292.681
Rendering
175.237
Script Parsing & Compilation
116.801
Parse HTML & CSS
66.742
Garbage Collection
33.436
Keep request counts low and transfer sizes small — 186 requests • 5,061 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
186
5182848
Image
103
3859884
Script
54
794806
Font
8
382602
Stylesheet
8
89051
Document
4
52242
Other
9
4263
Media
0
0
Third-party
42
469802
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
72492
0.994
96759
0
60716
0
32824
0
21841
0
6250
0
3473
0
3384
0
2799
0
1445
0
1227
0
704
0
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoid long main-thread tasks — 5 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://assets.superdry.com/javascript/mootools/mootools-yui-compressed.js?v=1601470296
4872
112
https://www.googletagmanager.com/gtm.js?id=GTM-PVRHJ2
3699
102
https://www.superdry.com//public/js-min/performance-changes.js?v=1601470296
5240
57
https://www.superdry.com/
527
55
https://www.google-analytics.com/analytics.js
4070
50
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Avoids large JavaScript libraries with smaller alternatives — 0 large libraries found
It is recommended to work with smaller JavaScript libraries to reduce your bundle size and avoid poor performance.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Speed Index — 2.0 s
The time taken for the page contents to be visibly populated.
Time to Interactive — 3.7 s
The time taken for the page to become fully interactive.

Opportunities

Properly size images — Potential savings of 543 KiB
Images can slow down the page's load time. Superdry.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.superdry.com/menu-icons/newin/new-in-parent-1.jpg
96042
72032
https://cdn.superdry.com/menu-icons/parent/mens-parent-post-ss20.jpg
86854
65141
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-headline-002_1.png
68687
58922
https://cdn.superdry.com/menu-icons/parent/womens-parent-post-ss20.jpg
76530
57398
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/ov-logo-white.png
34296
33418
https://cdn.superdry.com/menu-icons/collections/parent/sport_performance_c.jpg
41254
30941
https://sana.superdry.com/COM/homepage/1601560740/1k1fln/static/klarna-logo.png
27796
27535
https://cdn.superdry.com/menu-icons/collections/parent/OV_c.jpg
31568
23676
https://cdn.superdry.com/menu-icons/collections/parent/superdry_x_c.jpg
30986
23240
https://cdn.superdry.com/menu-icons/parent/sale-refresh-menu_240920.jpg
30212
22659
https://cdn.superdry.com/menu-icons/collections/parent/sport_style_c.jpg
27129
20347
https://cdn.superdry.com/menu-icons/collections/parent/superdry_studios_c.jpg
26046
19535
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/superdry-x-d-002_1.png
27520
18990
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-logo-white.png
17722
16723
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-performance-d_1.png
15828
12628
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/rebels-heroes-d-03.png
15036
11998
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-logo-white_1.png
10661
10160
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-headline-2_1.png
16036
8752
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-logo.png
8952
8723
https://www.superdry.com/public/images/themes/two_tone/sd-logo-aw20-x2.png?v=1601470296
9362
7017
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-logo_1.png
5843
5693
Remove unused JavaScript — Potential savings of 241 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js
60108
54171
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
71582
54145
https://www.superdry.com/public/js/froont-base-script.js?v=1601759071469
65830
45573
https://www.superdry.com/public/js/froont-base-script.js?v=1601759071470
65825
45399
https://tag.rmp.rakuten.com/119968.ct.js
69636
24388
https://www.superdry.com/public/js-min/HailMary.js?v=1601470296
27385
23092
Efficiently encode images — Potential savings of 256 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.superdry.com/menu-icons/newin/new-in-parent-1.jpg
96042
37242
https://cdn.superdry.com/menu-icons/parent/mens-parent-post-ss20.jpg
86854
28054
https://cdn.superdry.com/menu-icons/parent/womens-parent-post-ss20.jpg
76530
17730
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001.jpg
451833
14236
https://cdn.superdry.com/menu-icons/collections/womens/sportstyle-child_womens.jpg
14554
12054
https://cdn.superdry.com/menu-icons/collections/womens/sdx-child_womens.jpg
14481
11981
https://cdn.superdry.com/menu-icons/collections/mens/sdx-child_mens.jpg
13724
11224
https://cdn.superdry.com/menu-icons/collections/womens/ov-child_womens.jpg
12164
9664
https://cdn.superdry.com/menu-icons/collections/mens/ov-child_mens.jpg
11829
9329
https://cdn.superdry.com/menu-icons/mens/jumpers-child_mens_1%20011020.jpg
11722
9222
https://cdn.superdry.com/menu-icons/sale/jackets-child_womens_1_011020.jpg
11653
9153
https://cdn.superdry.com/menu-icons/newin/new-in-child_womens_2.jpg
11477
8977
https://cdn.superdry.com/menu-icons/collections/mens/sport-performance-child_mens.jpg
11002
8502
https://cdn.superdry.com/menu-icons/collections/mens/sportstyle-child_mens.jpg
10918
8418
https://cdn.superdry.com/menu-icons/collections/womens/sport-performance-child_womens.jpg
10618
8118
https://cdn.superdry.com/menu-icons/collections/mens/studios-child_mens.jpg
10524
8024
https://cdn.superdry.com/menu-icons/sale/jackets-child_mens_1_011020.jpg
10128
7628
https://cdn.superdry.com/menu-icons/womens/knitwear-child_womens_1%20011020.jpg
10122
7622
https://cdn.superdry.com/menu-icons/newin/new-in-child_mens_1.jpg
9915
7415
https://cdn.superdry.com/menu-icons/collections/womens/studios-child_womens.jpg
9906
7406
https://cdn.superdry.com/menu-icons/mens/shirts-child_mens_1%20011020.jpg
8755
6255
https://cdn.superdry.com/menu-icons/womens/SS20/SS20-Ski-and-Snowboard.jpg
7727
5227
https://cdn.superdry.com/menu-icons/womens/SS20/SS20_womens_best_sellers.jpg
7111
4611
https://cdn.superdry.com/menu-icons/mens/SS20/SS20-Hoodies-and-Sweatshirts.jpg
6860
4360

Metrics

Largest Contentful Paint — 4.5 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 1.586
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Serve images in next-gen formats — Potential savings of 1,195 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001.jpg
451833
203129
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
193276
169276
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-1920x800-hero_1.jpg
417404
163842
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-slide001.jpg
432394
155366
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001.jpg
387904
132000
https://sana.superdry.com/COM/homepage/1601560740/dprctw/static/blk-bg-strip-v2.jpg
347839
92193
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-1920x800-sport.jpg
417384
53374
https://cdn.superdry.com/menu-icons/newin/new-in-parent-1.jpg
96042
49002
https://cdn.superdry.com/menu-icons/parent/mens-parent-post-ss20.jpg
86854
39814
https://cdn.superdry.com/menu-icons/parent/womens-parent-post-ss20.jpg
76530
29490
https://www.superdry.com/public/images/flags/css_sprites.png
24478
15358
https://cdn.superdry.com/menu-icons/collections/womens/sportstyle-child_womens.jpg
14554
12554
https://cdn.superdry.com/menu-icons/collections/womens/sdx-child_womens.jpg
14481
12481
https://cdn.superdry.com/menu-icons/collections/mens/sdx-child_mens.jpg
13724
11724
https://cdn.superdry.com/menu-icons/collections/womens/ov-child_womens.jpg
12164
10164
https://cdn.superdry.com/menu-icons/collections/mens/ov-child_mens.jpg
11829
9829
https://cdn.superdry.com/menu-icons/mens/jumpers-child_mens_1%20011020.jpg
11722
9722
https://cdn.superdry.com/menu-icons/sale/jackets-child_womens_1_011020.jpg
11653
9653
https://cdn.superdry.com/menu-icons/newin/new-in-child_womens_2.jpg
11477
9477
https://cdn.superdry.com/menu-icons/collections/mens/sport-performance-child_mens.jpg
11002
9002
https://cdn.superdry.com/menu-icons/collections/mens/sportstyle-child_mens.jpg
10918
8918
https://cdn.superdry.com/menu-icons/collections/womens/sport-performance-child_womens.jpg
10618
8618
https://cdn.superdry.com/menu-icons/collections/mens/studios-child_mens.jpg
10524
8524
Preload key requests — Potential savings of 5,280 ms
Key requests can be preloaded by using '<link rel=preload>'. Superdry.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://assets.superdry.com/css/geo_popup.css?v=8
5280
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
190
https://www.superdry.com//public/css/mCustomScrollbar.css?v=1601470296
150
https://www.superdry.com/public/css/CookieConsent/cookieconsent.min.css?v=1601470296
120
https://www.superdry.com/public/css/banner/klarna.css?v=1601470296
110

Diagnostics

Avoid enormous network payloads — Total size was 5,061 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001.jpg
452563
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-slide001.jpg
432927
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-1920x800-hero_1.jpg
418134
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-1920x800-sport.jpg
418114
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001.jpg
388634
https://sana.superdry.com/COM/homepage/1601560740/dprctw/static/blk-bg-strip-v2.jpg
348365
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
193800
https://cdn.superdry.com/menu-icons/newin/new-in-parent-1.jpg
96566
https://cdn.superdry.com/menu-icons/parent/mens-parent-post-ss20.jpg
87378
https://cdn.superdry.com/menu-icons/parent/womens-parent-post-ss20.jpg
77054
Serve static assets with an efficient cache policy — 111 resources found
Superdry.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
0
193800
https://cdn.superdry.com/menu-icons/newin/new-in-parent-1.jpg
0
96566
https://cdn.superdry.com/menu-icons/parent/mens-parent-post-ss20.jpg
0
87378
https://cdn.superdry.com/menu-icons/parent/womens-parent-post-ss20.jpg
0
77054
https://cdn.superdry.com/menu-icons/collections/parent/sport_performance_c.jpg
0
41778
https://cdn.superdry.com/menu-icons/collections/parent/OV_c.jpg
0
32092
https://cdn.superdry.com/menu-icons/collections/parent/superdry_x_c.jpg
0
31510
https://assets.superdry.com/javascript/jquery/jquery.3.3.1.js?v=1601470296
0
30958
https://cdn.superdry.com/menu-icons/parent/sale-refresh-menu_240920.jpg
0
30736
https://cdn.superdry.com/menu-icons/collections/parent/sport_style_c.jpg
0
27653
https://cdn.superdry.com/menu-icons/collections/parent/superdry_studios_c.jpg
0
26570
https://assets.superdry.com/javascript/mootools/mootools-yui-compressed.js?v=1601470296
0
21779
https://cdn.superdry.com/assets/javascript/pako/pako.min.js
0
15310
https://cdn.superdry.com/menu-icons/collections/womens/sportstyle-child_womens.jpg
0
15078
https://cdn.superdry.com/menu-icons/collections/womens/sdx-child_womens.jpg
0
15005
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js?v=1601470296
0
14666
https://cdn.superdry.com/menu-icons/collections/mens/sdx-child_mens.jpg
0
14248
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
0
13991
https://cdn.superdry.com/menu-icons/collections/womens/ov-child_womens.jpg
0
12688
https://cdn.superdry.com/menu-icons/collections/mens/ov-child_mens.jpg
0
12353
https://cdn.superdry.com/menu-icons/mens/jumpers-child_mens_1%20011020.jpg
0
12246
https://cdn.superdry.com/menu-icons/sale/jackets-child_womens_1_011020.jpg
0
12177
https://cdn.superdry.com/menu-icons/newin/new-in-child_womens_2.jpg
0
12001
https://cdn.superdry.com/menu-icons/collections/mens/sport-performance-child_mens.jpg
0
11526
https://cdn.superdry.com/menu-icons/collections/mens/sportstyle-child_mens.jpg
0
11442
https://cdn.superdry.com/menu-icons/collections/womens/sport-performance-child_womens.jpg
0
11142
https://cdn.superdry.com/menu-icons/collections/mens/studios-child_mens.jpg
0
11048
https://cdn.superdry.com/menu-icons/sale/jackets-child_mens_1_011020.jpg
0
10652
https://cdn.superdry.com/menu-icons/womens/knitwear-child_womens_1%20011020.jpg
0
10646
https://cdn.superdry.com/menu-icons/newin/new-in-child_mens_1.jpg
0
10438
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0
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0
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0
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0
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0
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0
3714
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3712
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https://cdn.superdry.com/menu-icons/womens/SS20/SS20-Leggings.jpg
0
3339
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js?v=1
0
2178
https://assets.superdry.com/javascript/mootools/mooPrompt.min.js?v=1601470296
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2111
https://stats-bq.stylight.net/tracking.js?p=ca3d2c679ea068564ec1dc245bef6336
0
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https://assets.superdry.com/css/geo_popup.css?v=8
0
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https://cdn.superdry.com/assets/javascript/dob/dobpicker.en_GB.js?v=6
0
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0
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https://www.superdry.com/
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https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
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https://amplify.outbrain.com/cp/obtp.js
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https://www.google-analytics.com/plugins/ua/ec.js
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https://www.google-analytics.com/analytics.js
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https://analytics.analytics-egain.com/onetag/EG20356281
86400000
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https://pagead2.googlesyndication.com/pagead/js/r20201001/r20110914/elements/html/omrhp.js
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Avoid an excessive DOM size — 2,305 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
2,305
Maximum DOM Depth
19
Maximum Child Elements
62
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.superdry.com/public/fonts/HelveticaNeueW01-65Medi.woff
441.91199960187
https://www.superdry.com/public/fonts/HelveticaNeueW01-55Roma.woff
362.07199981436
https://www.superdry.com/public/fonts/HelveticaNeueW01-75Bold.woff
134.41000040621
https://www.superdry.com/public/fonts/HelveticaNeueW01-45Ligh.woff
390.18299989402
https://www.superdry.com/public/fonts/vendor/font-awesome/fa-brands-400.woff2
455.02700004727
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
URL Location
https://login.dotomi.com/ucm/UCMController?dtm_com=28&dtm_cid=62259&dtm_cmagic=e53a59&dtm_format=5&dtmc_department=home&cli_promo_id=1&dtm_fid=101&dtm_user_token=&dtmc_ref=&dtmc_loc=https%3A//www.superdry.com/&dtm_cookie_consent=true
line: 31
https://login.dotomi.com/ucm/UCMController?dtm_com=28&dtm_cid=62259&dtm_cmagic=e53a59&dtm_format=5&dtmc_department=home&cli_promo_id=1&dtm_fid=101&dtm_user_token=&dtmc_ref=&dtmc_loc=https%3A//www.superdry.com/&dtm_cookie_consent=true
line: 32
https://login.dotomi.com/ucm/UCMController?dtm_com=28&dtm_cid=62259&dtm_cmagic=e53a59&dtm_format=5&dtmc_department=home&cli_promo_id=1&dtm_fid=101&dtm_user_token=&dtmc_ref=&dtmc_loc=https%3A//www.superdry.com/&dtm_cookie_consent=true
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83

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of superdry.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Superdry.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Superdry.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements
Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img

Best practices

`[user-scalable="no"]` is used in the `<meta name="viewport">` element or the `[maximum-scale]` attribute is less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
71

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that superdry.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Links to cross-origin destinations are safe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.3.1
MooTools
1.2.6
WebFont Loader
core-js
3.0.0: pure
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js?v=1
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js.map
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js?v=1601470296
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js.map
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js?v=1601470296
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js.map
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.min.js?v=1601470296
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.js.map

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://superdry.com/
Includes front-end JavaScript libraries with known security vulnerabilities — 3 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
3
Medium

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
URL
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
URL Description
https://googleads4.g.doubleclick.net/pcs/view?xai=AKAOjsvtPdVlsPej_YFzeFtcc9GBHLvlkTbXAGrS0HnoW35wvedP1rMTpTpKUGU-akHd7CimAoBw1tUlkYWl1LGIKbClV8mDXFQmCffpbAtQPLijp7uXSu2FnUVQIh7y&sig=Cg0ArKJSzMcAYQXJNrCqEAE&urlfix=1&omid=0&rm=1&ctpt=1&cbvp=1&cisv=r20201001.47645&adurl=
Failed to load resource: net::ERR_BLOCKED_BY_CLIENT.Inspector
https://googleads4.g.doubleclick.net/pcs/view?xai=AKAOjst_RQ2vuJOYGQNgUJ44geZolJynk56i8M5oIaNeEslgTQruQkkK8nffNN7Sagj4BedxjDeKRFzdqLbWPC5avFQG_pSotxyp-D1vFRDF4aRq_PoqsOGOqnnYsj2E&sig=Cg0ArKJSzEMcshyqXw12EAE&urlfix=1&omid=0&rm=1&ctpt=1&cbvp=1&cisv=r20201001.56778&adurl=
Failed to load resource: net::ERR_BLOCKED_BY_CLIENT.Inspector
https://r1.trackedweb.net/pagevisit?accountID=DM-4169606694-01&page_url=https%3A%2F%2Fwww.superdry.com%2F&page_title=Authentic%20Premium%20Style%20-%20Mens%20%26%20Womens%20Clothing%20-%20Superdry&page_time=2020-10-03T21:04:32&user_agent=Mozilla/5.0%20(Macintosh;%20Intel%20Mac%20OS%20X%2010_14_6)%20AppleWebKit/537.36%20(KHTML,%20like%20Gecko)%20Chrome/84.0.4143.7%20Safari/537.36%20Chrome-Lighthouse&dm_i=undefined&utm_medium=undefined&utm_source=undefined&utm_campaign=undefined&recordID=207fa890-ff3e-470d-9a05-e96a5614badb&sessionID=c1772ef5-d41d-4d7e-ab4e-ee5c6222a691
Failed to load resource: net::ERR_BLOCKED_BY_CLIENT.Inspector
https://www.superdry.com/
Refused to execute script from 'https://stats-bq.stylight.net/tracking.js?p=ca3d2c679ea068564ec1dc245bef6336' because its MIME type ('text/html') is not executable, and strict MIME type checking is enabled.
82

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for superdry.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of superdry.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
37

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of superdry.com. This includes details about web app manifests.

Installable

Web app manifest meets the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Sets a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of superdry.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive on simulated mobile network at 20.9 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.
Current page does not respond with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` does not respond with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://superdry.com/
Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.

PWA Optimized

Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 64
Performance 23
Accessibility 84
Best Practices 64
SEO 85
Progressive Web App 64
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.superdry.com/
Updated: 3rd October, 2020

1.19 seconds
First Contentful Paint (FCP)
68%
28%
4%

0.02 seconds
First Input Delay (FID)
93%
5%
2%

Simulate loading on mobile
23

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for superdry.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 1.9 s
The time taken for the first image or text on the page to be rendered.

Opportunities

Minify CSS — Potential savings of 7 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Superdry.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
.froont-embed-content.fr-pro-0kg895 .b-content h1 { font-family: supergroup_bold, Arial, Lucida Gr... } ...
16681
7571
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 100 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.superdry.com/
99.685
Avoid multiple page redirects — Potential savings of 15,750 ms
Redirects can cause additional delays before the page can begin loading. Superdry.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://superdry.com/
15753.192184674
https://www.superdry.com/
0
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.

Diagnostics

Avoid chaining critical requests — 1 chain found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Superdry.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 125 requests • 3,337 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
125
3416617
Image
43
2072893
Script
54
794364
Font
8
401482
Stylesheet
8
89044
Document
3
51669
Other
9
7165
Media
0
0
Third-party
41
471689
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.googletagmanager.com/gtm.js?id=GTM-PVRHJ2
14244.971281851
449
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js?v=1601470296
18566.364085532
306
https://assets.superdry.com/javascript/mootools/mootools-yui-compressed.js?v=1601470296
12828.65857894
195
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
20352.649267594
143
https://www.superdry.com/
1906.9489532176
133
https://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js
18342.364085532
110
https://tag.rmp.rakuten.com/119968.ct.js
23128.576007538
107
https://www.superdry.com/
761
102
https://www.superdry.com/
1764.9489532176
99
https://www.superdry.com//public/js-min/performance-changes.js?v=1601470296
19802.884870909
97
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
23035.576007538
93
https://fsm5-cdn.attraqt.com/autocomplete/a524fc82-c195-44db-9c67-ae703d3a4754.min.js
19899.884870909
87
https://www.superdry.com/public/css-min/app.css?v=1601470296
7129.5916257405
86
https://www.google-analytics.com/analytics.js
15973.930083323
83
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
22952.576007538
83
https://tag.rmp.rakuten.com/119968.ct.js
19986.884870909
82
https://www.googletagmanager.com/gtm.js?id=GTM-PVRHJ2
14164.971281851
80
https://connect.facebook.net/en_US/fbevents.js
16283.808623618
79
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098411
22177.627054321
72
https://www.superdry.com/
636
66
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Avoids large JavaScript libraries with smaller alternatives — 0 large libraries found
It is recommended to work with smaller JavaScript libraries to reduce your bundle size and avoid poor performance.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://superdry.com/
0
22.065000142902
494
0
301
text/html
https://www.superdry.com/
22.707000141963
121.39400001615
49043
620576
200
text/html
Document
https://www.superdry.com//public/fonts/HelveticaNeueLTW02-85Heavy.woff2
137.3400001321
248.14200005494
23029
22476
200
application/octet-stream
Font
https://www.superdry.com//public/fonts/HelveticaNeueW01-65Medi.woff
137.55800016224
157.61800017208
43532
42945
200
application/font-woff
Font
https://www.superdry.com//public/fonts/vendor/font-awesome/fa-regular-400.woff2
137.88100006059
329.93700006045
70290
69736
200
application/octet-stream
Font
https://www.superdry.com/public/js-min/highPriority.js?v=1601470296
177.13100020774
196.41300011426
850
288
200
application/javascript
Script
https://www.superdry.com/public/js-min/assetLoader.js?v=1601470296
177.45800013654
200.00000018626
1531
1684
200
application/javascript
Script
https://assets.superdry.com/javascript/mootools/mootools-yui-compressed.js?v=1601470296
177.8850001283
564.08600020222
21736
67397
200
application/x-javascript
Script
https://assets.superdry.com/javascript/mootools/mt-more.js?v=1601470296
178.17700002342
232.55000007339
9752
34701
200
application/x-javascript
Script
https://www.superdry.com/public/js-min/compiled/template.js?v=1601470296
178.50800021552
206.53100009076
5274
15209
200
application/javascript
Script
https://assets.superdry.com/javascript/mootools/mooPrompt.min.js?v=1601470296
178.75000019558
241.21000012383
2111
6022
200
application/x-javascript
Script
https://assets.superdry.com/javascript/jquery/jquery.3.3.1.js?v=1601470296
179.1970001068
243.36800002493
30961
86927
200
application/x-javascript
Script
https://www.superdry.com//public/js-min/jquery.mCustomScrollbar.js?v=1601470296
179.38600014895
216.14100015722
13675
45342
200
application/javascript
Script
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js?v=1601470296
179.7160001006
201.49000012316
7518
19188
200
application/x-javascript
Script
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js?v=1601470296
179.92900009267
568.56300006621
14665
50731
200
application/x-javascript
Script
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.min.js?v=1601470296
180.12400018051
204.46600019932
10351
33379
200
application/x-javascript
Script
https://www.superdry.com/public/js/newJS/froont_executor.js?v=1601470296
180.90200005099
200.68500004709
2078
7249
200
application/javascript
Script
https://www.superdry.com/public/js/proxy.js?v=1601470296
181.11700005829
233.06100000627
2540
6211
200
application/javascript
Script
https://www.superdry.com/public/js/stored_requests_handler.js?v=1601470296
181.35400000028
200.31100022607
1839
8137
200
application/javascript
Script
https://www.superdry.com/public/js/newJS/reviews.js?v=1601470296
181.55700014904
199.64200002141
2205
5327
200
application/javascript
Script
https://www.superdry.com/public/js-min/varnish.js?v=1601470296
181.82800011709
202.07600016147
4646
16670
200
application/javascript
Script
https://www.superdry.com/public/js-min/product_popup.js?v=1601470296
182.12800007313
199.05800023116
1728
2233
200
application/javascript
Script
https://www.superdry.com/public/js-min/HailMary.js?v=1601470296
182.36400000751
203.10400007293
27385
108685
200
application/javascript
Script
https://www.superdry.com/public/js-min/languages/en-GB.js?v=1601470296
182.49400006607
232.01000015251
2973
6456
200
application/javascript
Script
https://www.superdry.com/public/js-min/CookieConsent/cookieconsent.js?v1601470296
146.76200016402
164.78500002995
7204
20339
200
application/javascript
Script
https://www.superdry.com/public/images/offline-icon.png
182.77600011788
230.53700011224
2275
1709
200
image/png
Image
https://cdn.superdry.com/assets/aw20/Dry-Desktop.png
182.96100012958
201.02100004442
7128
6606
200
image/png
Image
https://cdn.superdry.com/assets/aw20/Cult-Desktop.png
183.19000001065
202.5900001172
6777
6255
200
image/png
Image
https://cdn.superdry.com/assets/aw20/SDX-Desktop.png
183.38000006042
203.97700020112
6670
6148
200
image/png
Image
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
183.56500007212
237.22600005567
193800
193276
200
image/png
Image
https://www.superdry.com/public/images/themes/two_tone/sd-logo-aw20-x2.png?v=1601470296
183.85600019246
248.51300008595
9938
9362
200
image/png
Image
https://www.superdry.com/
205.18700010143
257.97500018962
49043
65536
200
text/html
Image
https://sana.superdry.com/COM/homepage/1601560740/dprctw/static/blk-bg-strip-v2.jpg
224.56400003284
608.0470001325
348372
347839
200
image/jpeg
Image
https://cdn.superdry.com/assets/javascript/pako/pako.min.js
255.62800001353
287.22200007178
15310
46984
200
application/x-javascript
Script
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js?v=1
255.91900013387
271.47400006652
2178
3767
200
application/x-javascript
Script
https://www.superdry.com//index.php?option=com_minibag&format=json&view=json&json&_=1601759097724
683.97100013681
959.37500009313
917
172
200
text/html
XHR
https://www.superdry.com/public/css-min/app.css?v=1601470296
691.57700007781
831.04900014587
57427
311123
200
text/css
Stylesheet
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
691.95800018497
736.66700022295
13991
123385
200
text/css
Stylesheet
https://www.superdry.com//public/css/mCustomScrollbar.css?v=1601470296
692.40000005811
717.48400013894
6269
53743
200
text/css
Stylesheet
https://www.superdry.com//public/css/addToHomescreen.css?v=1601470296
692.89400009438
713.93300010823
6165
10339
200
text/css
Stylesheet
https://www.superdry.com/public/css/CookieConsent/cookieconsent.min.css?v=1601470296
693.61800001934
715.75400000438
1919
4959
200
text/css
Stylesheet
https://www.superdry.com/public/css/CookieConsent/cookieconsent.theme.css?v=1601470296
694.16700000875
716.53400012292
847
480
200
text/css
Stylesheet
https://www.superdry.com/public/css/banner/klarna.css?v=1601470296
694.50500002131
718.29200000502
804
382
200
text/css
Stylesheet
https://www.superdry.com/public/js-min/Google360/datahelper.js?v=1601470296
704.42700013518
730.08600017056
1506
1754
200
application/javascript
Script
https://www.superdry.com/public/js-min/videoautoplay.js?vers=1601470296
706.31100004539
727.19700005837
1258
1252
200
application/javascript
Script
https://www.superdry.com/public/js-min/link_handler.js?vers=1601470296
706.95200003684
727.87200007588
1039
680
200
application/javascript
Script
https://www.superdry.com//public/js-min/performance-changes.js?v=1601470296
707.78100006282
729.47000013664
5268
15767
200
application/javascript
Script
https://fsm5-cdn.attraqt.com/autocomplete/a524fc82-c195-44db-9c67-ae703d3a4754.min.js
708.68000015616
829.3620001059
61067
321720
200
text/javascript
Script
https://fsm5-cdn.attraqt.com/jquery.autocomplete.min.js
709.21300002374
821.69200014323
2194
4628
200
application/javascript
Script
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2.jpg
808.58700000681
1193.2770002168
158906
158373
200
image/jpeg
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2_2.jpg
808.98800003342
1378.4190001898
616
243
403
application/xml
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-sport.jpg
810.39600004442
1395.8040000871
264885
264352
200
image/jpeg
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001-mob.jpg
810.79700007103
1296.385000227
189143
188610
200
image/jpeg
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-studio.jpg
811.14300014451
1378.0810001772
293634
293101
200
image/jpeg
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001-mob.jpg
811.51400017552
1192.1910000965
268208
267675
200
image/jpeg
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/left-arrow-blk.png
819.39600012265
1164.103000192
1855
1325
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/right-arrow-blk.png
819.70200012438
1222.4310000893
1843
1313
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/ov-logo-white.png
819.9710000772
1200.2970001195
34827
34296
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/rebels-heroes-d-03.png
820.31000009738
1184.9300002214
15567
15036
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-logo.png
820.79500006512
1169.6110002231
9482
8952
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-performance-d_1.png
821.44000008702
1162.4860002194
16359
15828
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-logo_1.png
821.79100019857
1171.7350000981
6373
5843
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-headline-002_1.png
822.04800006002
1277.5610000826
69218
68687
200
image/png
Image
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-logo-white.png
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Other
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1394.4610001054
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1442.6970002241
1579.4160000514
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Script
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XHR
https://amplify.outbrain.com/cp/obtp.js
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Script
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XHR
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Image
https://www.google.com/pagead/1p-user-list/988441130/?random=1601759098549&cv=9&fst=1601758800000&num=1&guid=ON&u_h=640&u_w=360&u_ah=640&u_aw=360&u_cd=24&u_his=2&u_tz=-420&u_java=false&u_nplug=0&u_nmime=0&sendb=1&data=ecomm_pagetype%3Dhome&frm=0&url=https%3A%2F%2Fwww.superdry.com%2F&tiba=Authentic%20Premium%20Style%20-%20Mens%20%26%20Womens%20Clothing%20-%20Superdry&async=1&fmt=3&is_vtc=1&random=3741167847&resp=GooglemKTybQhCsO&rmt_tld=0&ipr=y
1676.8940000329
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1685.5220000725
1838.5910000652
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https://ut.ra.linksynergy.com/t?tp=nl&so=ni&sid=119968&uid=1601759098813.895613153.7351117.119968.317427640.7&jsv=b.3.001%3Ac.3.001%3As.3.001&uts=1&tfs=1094874&uvc=1&pgc=1&lig=2&tpd=%7C&tvd=%3A&prtcl=https%3A&ppth=%2F&pgn=&sby=www.superdry.com&sus=0&gdpr=00e0%3Ab0f913ad-7253-45a1-a657-1cd52358951d%3A2&igclid=1&chn=1&rmch=ra
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1729.5930001419
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Image
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1707.6890000608
1729.540000204
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Image
https://supergroup.egain.cloud/system/web/view/proactivesales/templates/egofrrulesengine.js?patch_no=17.0.0.7.152950.0.18
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Script
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Script
https://supergroup.egain.cloud/system/web/custom/proactivesales/templates/egpsserviceshook.js?patch_no=17.0.0.7.152950.0.18
1931.3000000548
2033.8800000027
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application/javascript
Script
https://analytics.twitter.com/i/adsct?type=javascript&version=1.1.0&p_id=Twitter&p_user_id=0&txn_id=nvl1c&events=%5B%5B%22pageview%22%2Cnull%5D%5D&tw_sale_amount=0&tw_order_quantity=0&tw_iframe_status=0&tpx_cb=twttr.conversion.loadPixels&tw_document_href=https%3A%2F%2Fwww.superdry.com%2F
2337.1720002033
2371.1590000894
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Script
https://static.trackedweb.net/js/_dmptv4.js
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Other
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3062.3070001602
3078.7890001666
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Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
URL Time Spent (Ms)
https://sana.superdry.com
0.00084729580135087
https://assets.superdry.com
0.000540124499636
https://www.googletagmanager.com
0.0004
https://www.google-analytics.com
0.0004
https://tag.rmp.rakuten.com
0.0004
https://www.googleadservices.com
0.0004
https://googleads4.g.doubleclick.net
0.0004
https://analytics.twitter.com
0.0004
https://static.trackedweb.net
0.0004
https://www.superdry.com
0.00033812030604674
https://static.ads-twitter.com
0.0003
https://connect.facebook.net
0.0003
https://stats-bq.stylight.net
0.0003
https://pagead2.googlesyndication.com
0.0003
https://t.co
0.0003
https://supergroup.egain.cloud
0.0003
https://googleads.g.doubleclick.net
0.0003
https://amplify.outbrain.com
0.0003
https://b.ws.sessioncam.com
0.0003
https://www.facebook.com
0.0003
https://stats.g.doubleclick.net
0.0003
https://www.google.com
0.0003
https://tr.outbrain.com
0.0003
https://ut.ra.linksynergy.com
0.0003
https://r1.trackedweb.net
0.0003
https://fsm5-cdn.attraqt.com
0.0002
https://analytics.analytics-egain.com
0.0002
https://d2oh4tlt9mrke9.cloudfront.net
0.0002
https://ad.doubleclick.net
0.0002
https://consent.linksynergy.com
0.0002
https://nypi.dc-storm.com
0.0002
https://cdn.superdry.com
7.9852731808048E-5
Server Backend Latencies — 470 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
URL Time Spent (Ms)
https://stats-bq.stylight.net
466.4647
https://sana.superdry.com
364.4861527042
https://r1.trackedweb.net
224.7227
https://tr.outbrain.com
152.8727
https://b.ws.sessioncam.com
147.2637
https://googleads.g.doubleclick.net
136.5407
https://d2oh4tlt9mrke9.cloudfront.net
127.3898
https://assets.superdry.com
115.6144598755
https://consent.linksynergy.com
114.8238
https://fsm5-cdn.attraqt.com
111.8988
https://amplify.outbrain.com
110.3887
https://analytics.analytics-egain.com
105.0808
https://supergroup.egain.cloud
103.9027
https://tag.rmp.rakuten.com
88.8676
https://pagead2.googlesyndication.com
74.4357
https://www.googletagmanager.com
36.2056
https://stats.g.doubleclick.net
34.0847
https://analytics.twitter.com
33.8756
https://t.co
33.8637
https://static.trackedweb.net
32.5806
https://ad.doubleclick.net
32.4978
https://www.googleadservices.com
26.7206
https://cdn.superdry.com
25.264920147268
https://www.superdry.com
24.947661879694
https://nypi.dc-storm.com
21.5598
https://ut.ra.linksynergy.com
21.0577
https://www.google.com
20.6937
https://googleads4.g.doubleclick.net
18.9606
https://connect.facebook.net
18.8347
https://static.ads-twitter.com
18.1837
https://www.facebook.com
16.3287
https://www.google-analytics.com
8.9556
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
161.28
9.661
178.881
5.788
184.919
16.466
209.489
14.56
224.064
13.183
258.537
17.192
294.883
12.54
307.636
29.737
338.008
6.917
606.246
48.829
655.465
76.548
745.652
12.389
762.814
25.4
801.99
8.193
812.041
48.452
869.359
21.502
892.136
49.37
941.618
21.748
973.48
21.354
1000.77
66.325
1067.133
8.134
1075.378
14.673
1093.417
5.007
1101.823
7.873
1110.053
20.091
1148.341
20.088
1169.878
112.13
1286.42
9.392
1320.377
7.175
1338.943
11.857
1352.79
20.763
1378.561
19.657
1398.281
8.772
1407.1
5.862
1419.124
9.339
1432.896
9.716
1446.476
13.016
1464.701
14.626
1479.374
12.179
1491.594
20.579
1512.788
27.594
1556.494
35.784
1596.792
9.271
1612.096
20.728
1637.392
46.298
1685.297
14.201
1700.179
7.093
1716.119
5.634
1722.829
6.771
1733.502
10.579
1751.829
5.507
1780.11
18.115
1799.578
30.682
2361.651
53.304
2414.983
7.245
2424.051
7.876
2432.793
15.975
2798.382
6.184
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Other

Estimated Input Latency — 90 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive superdry.com as laggy when the latency is higher than 0.05 seconds.
First Contentful Paint (3G) — 3737.8968733648335 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 210 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Superdry.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.superdry.com/public/js-min/CookieConsent/cookieconsent.js?v1601470296
7204
175
Properly size images — Potential savings of 159 KiB
Images can slow down the page's load time. Superdry.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-headline-002_1.png
68687
54156
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/ov-logo-white.png
34296
30893
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/superdry-x-d-002_1.png
27520
14842
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-logo-white.png
17722
13801
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-performance-d_1.png
15828
11085
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/rebels-heroes-d-03.png
15036
10512
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-logo-white_1.png
10661
8684
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-logo.png
8952
8064
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-logo_1.png
5843
5263
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-headline-2_1.png
16036
5111
Remove unused CSS — Potential savings of 140 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Superdry.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
.btn:focus,.btn:hover,.close:focus,.close:hover,.nav-link:focus,.nav-link:hover,.navbar-brand:focus,...
96500
77070
https://www.superdry.com/public/css-min/app.css?v=1601470296
57427
53208
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
13991
13296
Enable text compression — Potential savings of 45 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://tag.rmp.rakuten.com/119968.ct.js
69078
46547
Avoid serving legacy JavaScript to modern browsers — Potential savings of 25 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
12142
https://www.superdry.com/public/js-min/HailMary.js?v=1601470296
6577
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.min.js?v=1601470296
6332
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js?v=1601470296
65
https://connect.facebook.net/en_US/fbevents.js
45

Diagnostics

Avoid enormous network payloads — Total size was 3,337 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://sana.superdry.com/COM/homepage/1601560740/dprctw/static/blk-bg-strip-v2.jpg
348372
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-studio.jpg
293634
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001-mob.jpg
268208
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-sport.jpg
264885
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
193800
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001-mob.jpg
189143
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2.jpg
158906
https://www.superdry.com/public/fonts/vendor/font-awesome/fa-light-300.woff2
74022
https://www.googletagmanager.com/gtm.js?id=GTM-PVRHJ2
72492
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
71198
Reduce JavaScript execution time — 2.6 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.superdry.com/
1770.484
69.312
36.22
Unattributable
760.62399999999
6.72
0.932
https://www.googletagmanager.com/gtm.js?id=GTM-PVRHJ2
673.116
559.332
70.04
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
275.756
158.064
34.368
https://www.superdry.com/public/js-min/assetLoader.js?v=1601470296
205.2
196.524
1.848
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098411
202.78
133.16
29.504
https://www.superdry.com//public/js-min/performance-changes.js?v=1601470296
193.556
81.22
4.336
https://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js
185.076
88.144
79.456
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
171.56
144.72
17.576
https://assets.superdry.com/javascript/jquery/jquery.3.3.1.js?v=1601470296
163.688
136.204
6.256
https://tag.rmp.rakuten.com/119968.ct.js
162.372
149.136
4.772
https://assets.superdry.com/javascript/mootools/mootools-yui-compressed.js?v=1601470296
157.92
133.38
7.98
https://www.superdry.com/public/js-min/HailMary.js?v=1601470296
109.004
90.82
9.852
https://www.google-analytics.com/analytics.js
94.14
76.632
4.732
https://www.superdry.com/public/css-min/app.css?v=1601470296
86.008
0
0
https://connect.facebook.net/en_US/fbevents.js
78.628
68.892
7.144
https://analytics.analytics-egain.com/onetag/EG20356281
75.212
61.788
11.196
https://fsm5-cdn.attraqt.com/autocomplete/a524fc82-c195-44db-9c67-ae703d3a4754.min.js
71.148
15.324
34.096
https://analytics.analytics-egain.com/iframe/EG20356281
63.156
23.02
5.884
https://www.google-analytics.com/plugins/ua/ec.js
57.148
53.664
2.048

Metrics

Speed Index — 7.6 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 15.2 s
The timing of the largest text or image that is painted.
Time to Interactive — 18.3 s
The time taken for the page to become fully interactive.
Total Blocking Time — 1,030 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.971
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

First CPU Idle — 13.4 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 450 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 7.2 s
The time taken for the primary content of the page to be rendered.

Opportunities

Defer offscreen images — Potential savings of 207 KiB
Time to Interactive can be slowed down by resources on the page. Superdry.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
193276
193276
https://cdn.superdry.com/assets/aw20/Dry-Desktop.png
6606
6606
https://cdn.superdry.com/assets/aw20/Cult-Desktop.png
6255
6255
https://cdn.superdry.com/assets/aw20/SDX-Desktop.png
6148
6148
Minify JavaScript — Potential savings of 73 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Superdry.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
65841
37313
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098411
65841
37313
Remove unused JavaScript — Potential savings of 241 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js
60108
54171
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
71198
53855
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098411
65841
45592
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
65841
45422
https://tag.rmp.rakuten.com/119968.ct.js
69636
24388
https://www.superdry.com/public/js-min/HailMary.js?v=1601470296
27385
23088
Efficiently encode images — Potential savings of 149 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001-mob.jpg
267675
90599
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001-mob.jpg
188610
33359
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-sport.jpg
264352
14406
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2.jpg
158373
13736
Serve images in next-gen formats — Potential savings of 941 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001-mob.jpg
267675
184695
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
193276
172278
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-sport.jpg
264352
148488
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001-mob.jpg
188610
111146
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-studio.jpg
293101
100805
https://sana.superdry.com/COM/homepage/1601560740/dprctw/static/blk-bg-strip-v2.jpg
347839
92193
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2.jpg
158373
81417
https://www.superdry.com/public/images/flags/css_sprites.png
24478
17606
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-headline-002_1.png
68687
17335
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/ov-logo-white.png
34296
15448
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/superdry-x-d-002_1.png
27520
13918
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-logo-white.png
17722
8764
Preload key requests — Potential savings of 7,780 ms
Key requests can be preloaded by using '<link rel=preload>'. Superdry.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
URL Potential Savings (Ms)
https://assets.superdry.com/css/geo_popup.css?v=8
7778
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
775
https://www.superdry.com//public/css/addToHomescreen.css?v=1601470296
190
https://www.superdry.com/public/css-min/app.css?v=1601470296
175
https://www.superdry.com//public/css/mCustomScrollbar.css?v=1601470296
150
https://www.superdry.com/public/css/CookieConsent/cookieconsent.min.css?v=1601470296
150
https://www.superdry.com/public/css/banner/klarna.css?v=1601470296
150
https://www.superdry.com/public/css/CookieConsent/cookieconsent.theme.css?v=1601470296
125

Diagnostics

Serve static assets with an efficient cache policy — 51 resources found
Superdry.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://cdn.superdry.com/assets/aw20/GFT-Desktop.png
0
193800
https://assets.superdry.com/javascript/jquery/jquery.3.3.1.js?v=1601470296
0
30961
https://assets.superdry.com/javascript/mootools/mootools-yui-compressed.js?v=1601470296
0
21736
https://cdn.superdry.com/assets/javascript/pako/pako.min.js
0
15310
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js?v=1601470296
0
14665
https://cdn.superdry.com/assets/css/froont-base-style.css?v=1601470296
0
13991
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.min.js?v=1601470296
0
10351
https://assets.superdry.com/javascript/mootools/mt-more.js?v=1601470296
0
9752
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js?v=1601470296
0
7518
https://cdn.superdry.com/assets/aw20/Dry-Desktop.png
0
7128
https://cdn.superdry.com/assets/aw20/Cult-Desktop.png
0
6777
https://cdn.superdry.com/assets/aw20/SDX-Desktop.png
0
6670
https://cdn.superdry.com/geo_redirects/flags/us.png
0
6390
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js?v=1
0
2178
https://assets.superdry.com/javascript/mootools/mooPrompt.min.js?v=1601470296
0
2111
https://stats-bq.stylight.net/tracking.js?p=ca3d2c679ea068564ec1dc245bef6336
0
1944
https://assets.superdry.com/css/geo_popup.css?v=8
0
1622
https://cdn.superdry.com/assets/javascript/dob/dobpicker.en_GB.js?v=6
0
1523
https://consent.linksynergy.com/consent/v2/p?rmch=cs&tp=gdpr&domain=www.superdry.com&sought=false&attr_sid=119968&aff_mid=44523&in_scope=false&purposes=&vendors=&ext_id=b0f913ad-7253-45a1-a657-1cd52358951d
0
352
https://ut.ra.linksynergy.com/t?tp=nl&so=ni&sid=119968&uid=1601759098813.895613153.7351117.119968.317427640.7&jsv=b.3.001%3Ac.3.001%3As.3.001&uts=1&tfs=1094874&uvc=1&pgc=1&lig=2&tpd=%7C&tvd=%3A&prtcl=https%3A&ppth=%2F&pgn=&sby=www.superdry.com&sus=0&gdpr=00e0%3Ab0f913ad-7253-45a1-a657-1cd52358951d%3A2&igclid=1&chn=1&rmch=ra
0
352
https://nypi.dc-storm.com/t?tp=ilk&sid=119968&uid=1601759098813.895613153.7351117.119968.317427640.7&gdpr=00e0:b0f913ad-7253-45a1-a657-1cd52358951d:2&rmch=ra
0
349
https://www.superdry.com/
900000
49043
https://connect.facebook.net/signals/config/965074026873419?v=2.9.27&r=stable
1200000
71198
https://connect.facebook.net/en_US/fbevents.js
1200000
24251
https://amplify.outbrain.com/cp/obtp.js
1200000
3109
https://www.google-analytics.com/plugins/ua/ec.js
3600000
1915
https://www.google-analytics.com/analytics.js
7200000
19293
https://static.trackedweb.net/js/_dmptv4.js
7200000
2799
https://supergroup.egain.cloud/system/web/custom/proactivesales/templates/egpsserviceshook.js?patch_no=17.0.0.7.152950.0.18
7200000
1046
https://d2oh4tlt9mrke9.cloudfront.net/Record/js/sessioncam.recorder.js
14400000
60108
https://tag.rmp.rakuten.com/119968.ct.js
86400000
69636
https://analytics.analytics-egain.com/onetag/EG20356281
86400000
4856
https://pagead2.googlesyndication.com/pagead/js/r20201001/r20110914/elements/html/omrhp.js
1209600000
3800
https://sana.superdry.com/COM/homepage/1601560740/dprctw/static/blk-bg-strip-v2.jpg
2592000000
348372
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-studio.jpg
2592000000
293634
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-001-mob.jpg
2592000000
268208
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-sport.jpg
2592000000
264885
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/code-slide001-mob.jpg
2592000000
189143
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2.jpg
2592000000
158906
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-headline-002_1.png
2592000000
69218
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/ov-logo-white.png
2592000000
34827
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/superdry-x-d-002_1.png
2592000000
28051
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-logo-white.png
2592000000
18253
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/studios-headline-2_1.png
2592000000
16567
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-performance-d_1.png
2592000000
16359
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/rebels-heroes-d-03.png
2592000000
15567
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/x-logo-white_1.png
2592000000
11192
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sport-logo.png
2592000000
9482
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/sportstyle-logo_1.png
2592000000
6373
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/left-arrow-blk.png
2592000000
1855
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/right-arrow-blk.png
2592000000
1843
Avoid an excessive DOM size — 2,288 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
2,288
Maximum DOM Depth
19
Maximum Child Elements
61
Minimize main-thread work — 6.1 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
2554.848
Other
1315.108
Style & Layout
1043.292
Script Parsing & Compilation
496.008
Rendering
377.48
Parse HTML & CSS
328.768
Garbage Collection
19.848
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.superdry.com/public/fonts/HelveticaNeueW01-65Medi.woff
22.933000000194
https://www.superdry.com/public/fonts/HelveticaNeueW01-55Roma.woff
26.463000103831
https://www.superdry.com/public/fonts/HelveticaNeueW01-75Bold.woff
24.433000013232
https://www.superdry.com/public/fonts/vendor/font-awesome/fa-light-300.woff2
118.14899998717
https://www.superdry.com/public/fonts/HelveticaNeueW01-45Ligh.woff
34.397999988869
Reduce the impact of third-party code — Third-party code blocked the main thread for 310 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
72492
181.064
96375
84.044
60716
25.4
21841
23.52
34361
0
6250
0
3527
0
3473
0
3384
0
1445
0
1232
0
704
0
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
URL Location
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
line: 4540
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098412
line: 4541
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098411
line: 4540
https://www.superdry.com/public/js/froont-base-script.js?v=1601759098411
line: 4541
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
URL Location
https://login.dotomi.com/ucm/UCMController?dtm_com=28&dtm_cid=62259&dtm_cmagic=e53a59&dtm_format=5&dtmc_department=home&cli_promo_id=1&dtm_fid=101&dtm_user_token=&dtmc_ref=&dtmc_loc=https%3A//www.superdry.com/&dtm_cookie_consent=true
line: 31
https://login.dotomi.com/ucm/UCMController?dtm_com=28&dtm_cid=62259&dtm_cmagic=e53a59&dtm_format=5&dtmc_department=home&cli_promo_id=1&dtm_fid=101&dtm_user_token=&dtmc_ref=&dtmc_loc=https%3A//www.superdry.com/&dtm_cookie_consent=true
line: 32
https://login.dotomi.com/ucm/UCMController?dtm_com=28&dtm_cid=62259&dtm_cmagic=e53a59&dtm_format=5&dtmc_department=home&cli_promo_id=1&dtm_fid=101&dtm_user_token=&dtmc_ref=&dtmc_loc=https%3A//www.superdry.com/&dtm_cookie_consent=true
line: 33
84

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of superdry.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Presentational `<table>` elements avoid using `<th>`, `<caption>` or the `[summary]` attribute.
It is advised to not include data elements in tables which are used for layout purposes, as it may create confusion for screen reader and other assistive technology users.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Superdry.com may provide assistance to deaf or hearing-impaired users with captions on videos.
`<video>` elements contain a `<track>` element with `[kind="description"]`
Superdry.com may provide relevant information that dialogue cannot, by using audio descriptions.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img

Best practices

`[user-scalable="no"]` is used in the `<meta name="viewport">` element or the `[maximum-scale]` attribute is less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
64

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that superdry.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Links to cross-origin destinations are safe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.3.1
MooTools
1.2.6
WebFont Loader
core-js
3.0.0: pure
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js?v=1
https://cdn.superdry.com/assets/javascript/libraries/md5.min.js.map
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js?v=1601470296
https://assets.superdry.com/javascript/popper/1.12.9/popper.min.js.map
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js?v=1601470296
https://assets.superdry.com/javascript/bootstrap/4.1.1/bootstrap.min.js.map
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.min.js?v=1601470296
https://assets.superdry.com/javascript/bootstrap-select/1.12.4/bootstrap-select.js.map

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://superdry.com/
Includes front-end JavaScript libraries with known security vulnerabilities — 3 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
3
Medium

Audits

Serves images with low resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
URL Displayed size Actual size Expected size
https://cdn.superdry.com/geo_redirects/flags/us.png
74 x 42
74 x 42
195 x 111

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
URL
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
URL Description
https://sana.superdry.com/COM/homepage/1601560740/0kg895/static/aw20-375x700-hero-v2_2.jpg
Failed to load resource: the server responded with a status of 403 (Forbidden)
https://www.superdry.com/
Refused to execute script from 'https://stats-bq.stylight.net/tracking.js?p=ca3d2c679ea068564ec1dc245bef6336' because its MIME type ('text/html') is not executable, and strict MIME type checking is enabled.
85

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for superdry.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of superdry.com on mobile screens.
Document uses legible font sizes — 95.33% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
.froont-embed-content.fr-pro-0kg895 .b-content h2
1.33%
11.2px
.froont-embed-content.fr-pro-dprctw .b-content p
0.98%
8px
.froont-embed-content.fr-pro-0kg895 .b-content .fr_yellow_button
0.52%
9.36px
.froont-embed-content.fr-pro-0kg895 .b-content .fr_button_orange
0.52%
9.36px
.froont-embed-content.fr-pro-dprctw .b-content .fr_text_button_white
0.26%
8.28px
.froont-embed-content.fr-pro-0kg895 .b-content .fr_green_button
0.26%
9.36px
.froont-embed-content.fr-pro-0kg895 .b-content .fr_red_button
0.26%
9.36px
.froont-embed-content.fr-pro-dprctw .b-content h1
0.25%
9.6px
.froont-embed-content.fr-pro-0kg895 .b-content .fr_beige_button
0.14%
9.36px
.froont-embed-content.fr-pro-0kg895 .b-content .fr_black_button
0.12%
9.36px
.two-tone header .account-container i.custom-icon.shopping-bag+span
0.03%
10px
95.33%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
64

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of superdry.com. This includes details about web app manifests.

Fast and reliable

Current page responds with a 200 when offline
In order for Progressive Web Apps to be made available offline, ensure that the app is using a service worker.
`start_url` responds with a 200 when offline
Consider using a service worker for Progressive Web Apps to ensure greater reliability for the user, in the case of poor network conditions.

Installable

Registers a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Web app manifest meets the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
View Data

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Sets a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of superdry.com on mobile screens.
Contains some content when JavaScript is not available
Apps should display alternative content for when JavaScript is disabled.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Fast and reliable

Page load is not fast enough on mobile networks — Interactive at 18.3 s
Ensure that the page loads fast enough over a cellular network, to ensure good mobile user experience.

Installable

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL
http://superdry.com/

PWA Optimized

Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 13.249.43.122
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Amazon.com, Inc.
Registration

Domain Registrant

Private Registration: No
Name:
Organization:
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
NOM-IQ Ltd dba Com Laude 94.199.146.111
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 4.4/5 (3 reviews)
WOT Trustworthiness: 88/100
WOT Child Safety: 91/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: superdry.com
Issued By: Amazon
Valid From: 29th May, 2020
Valid To: 29th June, 2021
Subject: CN = superdry.com
Hash: e28488cf
Issuer: CN = Amazon
OU = Server CA 1B
O = Amazon
S = US
Version: 2
Serial Number: 4713857569450106089353368569613739331
Serial Number (Hex): 038BDB1F30697706F29FA499CCA16543
Valid From: 29th May, 2024
Valid To: 29th June, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:59:A4:66:06:52:A0:7B:95:92:3C:A3:94:07:27:96:74:5B:F9:3D:D0
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl.sca1b.amazontrust.com/sca1b.crl

Certificate Policies: Policy: 2.16.840.1.114412.1.2
Policy: 2.23.140.1.2.1

Authority Information Access: OCSP - URI:http://ocsp.sca1b.amazontrust.com
CA Issuers - URI:http://crt.sca1b.amazontrust.com/sca1b.crt

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : F6:5C:94:2F:D1:77:30:22:14:54:18:08:30:94:56:8E:
E3:4D:13:19:33:BF:DF:0C:2F:20:0B:CC:4E:F1:64:E3
Timestamp : May 29 07:49:16.328 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:46:02:21:00:FD:E3:A7:46:A9:D8:EF:9C:D6:AD:E3:
F0:C6:E5:51:43:A3:C9:98:21:99:B8:24:54:44:C5:2F:
CE:93:EA:7D:F2:02:21:00:ED:80:60:BE:82:33:BB:3E:
EE:74:E9:7A:A6:99:40:7E:0D:5D:C1:BB:0D:3B:C3:D6:
6D:5E:9E:53:29:58:4A:FA
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 5C:DC:43:92:FE:E6:AB:45:44:B1:5E:9A:D4:56:E6:10:
37:FB:D5:FA:47:DC:A1:73:94:B2:5E:E6:F6:C7:0E:CA
Timestamp : May 29 07:49:16.371 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:BC:1D:25:42:05:50:57:81:AF:09:63:
38:CD:56:B9:6E:B4:93:51:D5:AC:60:69:21:D9:98:68:
16:59:E0:E0:C4:02:20:47:0C:CD:98:30:31:9D:79:F2:
0F:87:6A:80:12:B6:21:F4:23:39:E8:C2:75:FE:F3:03:
35:8F:AE:D3:3E:A8:62
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:*.superdry.com
DNS:*.superdry.ie
DNS:superdry.ie
DNS:superdry.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
superdry.com. 13.249.43.71 IN 59
superdry.com. 13.249.43.122 IN 59
superdry.com. 13.249.43.86 IN 59
superdry.com. 13.249.43.110 IN 59

NS Records

Host Nameserver Class TTL
superdry.com. ns-1329.awsdns-38.org. IN 21599
superdry.com. ns-1682.awsdns-18.co.uk. IN 21599
superdry.com. ns-480.awsdns-60.com. IN 21599
superdry.com. ns-532.awsdns-02.net. IN 21599

MX Records

Priority Host Server Class TTL
10 superdry.com. supergroup.co.uk.mx4.mailanyone.net. IN 299
20 superdry.com. supergroup.co.uk.mx5.mailanyone.net. IN 299
30 superdry.com. supergroup.co.uk.mx6.mailanyone.net. IN 299
40 superdry.com. engine01-20187-1.icritical.com. IN 299
50 superdry.com. engine02-20187-2.icritical.com. IN 299

SOA Records

Domain Name Primary NS Responsible Email TTL
superdry.com. ns-480.awsdns-60.com. awsdns-hostmaster.amazon.com. 899

TXT Records

Host Value Class TTL
superdry.com. v=spf1 IN 299

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Content-Type: text/html; charset=utf-8
Cache-Control: max-age=900
Date: 3rd October, 2020
Server: Apache
Content-Length: 0
Connection: keep-alive
Access-Control-Allow-Origin: *
Last-Modified: 3rd October, 2020
Via: 1.1 varnish-v4, 1.1 7a99ed3f39c18af8fe138a695e5f657d.cloudfront.net (CloudFront)
x-frame-options: SAMEORIGIN
X-Varnish: 285453599 286033238
X-VCache: HIT
X-XSS-Protection: 1; mode=block
X-Zocalo-Cache: False
Vary: Accept-Encoding
X-Cache: Hit from cloudfront
X-Amz-Cf-Pop: IAD89-C1
X-Amz-Cf-Id: 1KlaXqMbmmmNYD_5lKixfEMkEDfHK09uYYMeuZ8j9M40mmQjE4fLsw==

Whois Lookup

Created: 18th August, 1996
Changed: 21st April, 2020
Expires: 17th August, 2024
Registrar: NOM-IQ Ltd dba Com Laude
Status: clientDeleteProhibited
clientTransferProhibited
clientUpdateProhibited
Nameservers: ns-1329.awsdns-38.org
ns-1682.awsdns-18.co.uk
ns-480.awsdns-60.com
ns-532.awsdns-02.net
Owner Name: REDACTED FOR PRIVACY
Owner Organization: SuperGroup Internet Limited
Owner Street: REDACTED FOR PRIVACY
Owner Post Code: REDACTED FOR PRIVACY
Owner City: REDACTED FOR PRIVACY
Owner State: Gloucestershire
Owner Country: GB
Owner Phone: REDACTED FOR PRIVACY
Owner Email: superdry.com-Registrant@anonymised.email
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin Post Code: REDACTED FOR PRIVACY
Admin City: REDACTED FOR PRIVACY
Admin State: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Email: superdry.com-Admin@anonymised.email
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech Post Code: REDACTED FOR PRIVACY
Tech City: REDACTED FOR PRIVACY
Tech State: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Email: superdry.com-Tech@anonymised.email
Full Whois: Domain Name: superdry.com
Registry Domain ID: 3733480_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.comlaude.com
Registrar URL: https://www.comlaude.com
Updated Date: 2020-04-21T11:23:06Z
Creation Date: 1996-08-18T04:00:00Z
Registrar Registration Expiration Date: 2024-08-17T00:00:00Z
Registrar: NOM-IQ Ltd dba Com Laude
Registrar IANA ID: 470
Domain Status: clientDeleteProhibited https://www.icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://www.icann.org/epp#clientUpdateProhibited
Registry Registrant ID: REDACTED FOR PRIVACY
Registrant Name: REDACTED FOR PRIVACY
Registrant Organization: SuperGroup Internet Limited
Registrant Street: REDACTED FOR PRIVACY
Registrant City: REDACTED FOR PRIVACY
Registrant State/Province: Gloucestershire
Registrant Postal Code: REDACTED FOR PRIVACY
Registrant Country: GB
Registrant Phone: REDACTED FOR PRIVACY
Registrant Phone Ext: REDACTED FOR PRIVACY
Registrant Fax: REDACTED FOR PRIVACY
Registrant Fax Ext: REDACTED FOR PRIVACY
Registrant Email: superdry.com-Registrant@anonymised.email
Registry Admin ID: REDACTED FOR PRIVACY
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin City: REDACTED FOR PRIVACY
Admin State/Province: REDACTED FOR PRIVACY
Admin Postal Code: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Phone Ext: REDACTED FOR PRIVACY
Admin Fax: REDACTED FOR PRIVACY
Admin Fax Ext: REDACTED FOR PRIVACY
Admin Email: superdry.com-Admin@anonymised.email
Registry Tech ID: REDACTED FOR PRIVACY
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech City: REDACTED FOR PRIVACY
Tech State/Province: REDACTED FOR PRIVACY
Tech Postal Code: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Phone Ext: REDACTED FOR PRIVACY
Tech Fax: REDACTED FOR PRIVACY
Tech Fax Ext: REDACTED FOR PRIVACY
Tech Email: superdry.com-Tech@anonymised.email
Name Server: ns-1329.awsdns-38.org
Name Server: ns-1682.awsdns-18.co.uk
Name Server: ns-480.awsdns-60.com
Name Server: ns-532.awsdns-02.net
DNSSEC: Unsigned Delegation
Registrar Abuse Contact Email: abuse@comlaude.com
Registrar Abuse Contact Phone: +44.2074218250
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2020-10-03T21:00:10Z <<<

For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en

Please query the RDDS service of the Registrar of Record identified in this
output for information on how to contact the Registrant, Admin, or Tech contact
of the queried domain name.

-------------------------------------------------------------------------------
Com Laude registers, maintains and renews domain names around the world for
leading intellectual property owners and the law firms that support them.
If you have queries about this domain, you may contact us via our website
at www.comlaude.com.
-------------------------------------------------------------------------------

The data in the Com Laude Whois database is provided to assist you in obtaining
information about a domain name registration record. Com Laude makes this
information available "as is," and does not guarantee its accuracy.
By submitting a WHOIS query, you agree that you will use this data only for
lawful purposes and that, under no circumstances will you use this data to:

(1) allow, enable, or otherwise support the transmission of mass unsolicited,
commercial advertising or solicitations via e-mail (spam), telephone or fax; or
(2) enable high volume, automated, electronic processes that that send queries
or data to Com Laude or the systems of any Registry Operator or ICANN-Accredited
registrar. The compilation, repackaging, dissemination or other use of this
data is expressly prohibited without the prior written consent of Com Laude.

Com Laude reserves the right to modify these terms at any time. By submitting
this query, you agree to abide by these terms. If you fail to abide by this
policy, we may terminate your access to this WHOIS database.

-------------------------------------------------------------------------------
Com Laude protects intellectual property in the domain name system. Com Laude
only registers domain names for legitimate rights owners. Should you have any
queries about the legitimacy of this name or our work as a UK based, ICANN
Accredited Registrar, contact us at:
Com Laude, 28-30 Little Russell Street, London WC1A 2HN, UK.
Com Laude is a business name of Nom IQ Ltd.
-------------------------------------------------------------------------------

Nameservers

Name IP Address
ns-1329.awsdns-38.org 205.251.197.49
ns-1682.awsdns-18.co.uk 205.251.198.146
ns-480.awsdns-60.com 205.251.193.224
ns-532.awsdns-02.net 205.251.194.20
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